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Welcome, listeners, to the first episode of our new podcast called Cloud and Culture.

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I'm Derek Harris of VMware.

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And I'm Danielle Burrow of VMware.

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This podcast is focused on VMware Pivotal Labs and the work it does to help organizations

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ranging from startups to Fortune 500 enterprises shift their software development into high gear.

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As the show's title suggests, that means addressing the technical aspects of building

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new applications and modernizing legacy ones, that's the cloud part, as well as the softer

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aspects that allow clients to continue thriving after our team of practitioners leaves, that's

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the culture part.

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So we'll do this by interviewing the people who know this process best, clients both past

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and present, and the VMware Pivotal Labs folks who specialize in helping those clients become

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proficient in modern software development.

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And for our first episode, we're speaking with a startup in the healthcare space, Mental

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Health, to be specific, called Alucio, about how Pivotal Labs helped it kickstart building

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out its first product and grow its engineering team.

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Our guest is Lori Gomer, who talks in detail about the nuances of building a healthcare startup

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with just a really good idea and a small team of subject matter experts.

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For Alucio, Pivotal Labs was a critical link between those two strengths and an actual functional

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product, as well as for establishing an engineering team confident in its ability to deliver high

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quality software fast.

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When we recorded this episode, Lori was the VP of business operations and strategy at Alucio,

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although she has since left the company for a new role.

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However, the relationship between VMware and Alucio carries on, and the results Lori discusses

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are just as real.

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We hope you enjoy listening to this interview as much as we enjoyed doing it.

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To learn more about Alucio, you can visit alluceo.com, and to learn more about VMware Pivotal Labs,

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you can visit tonsu.vmware.com slash labs.

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All right, Lori, so just to kick things off, can you briefly explain to our audience what

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Alucio does, what space you guys operate in, and kind of your role at the company?

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Sure, happy to.

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So Alucio is a digital health platform that helps patients with mental health issues get

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those treated right inside primary care.

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And the reason that that's important is, as you can imagine, there's a lot of stigma often

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with getting help with mental health.

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And I think especially during these COVID times, anything that we can do to help improve the

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access and affordability for patients who need to get help with a mental health concern,

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all the better.

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In my role, Alucio, I'm actually the vice president of business operations and strategy,

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which at an early stage startup can mean that you do lots of different things, but really

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focused on running the internal operations, the recruiting efforts, building out the team

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that we have at Alucio.

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All right.

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And can you talk briefly just about what was the, I guess, the business problem or maybe

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the business at the right term or healthcare problem, whatever it is that Alucio was trying

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to solve when you engage with pivot?

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Like what was the existing process that, that now we, you know, you've built an application

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around and digitized?

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Absolutely.

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So the concept behind Alucio was actually born at Intermountain Healthcare, where one of

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the nurse practitioners there, Dr. Brenda Reese Brennan, had been practicing for a number

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of years and developed a methodology, just as I described, to help treat mental health inside

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of primary care.

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The reason, other, other reasons that's important that I haven't already named is there's a severe

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shortage of specialists to treat mental health.

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And so if you think about it from a supply perspective, just being able to offer the majority

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of patients.

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And of course there will be those patients that maybe have some high risk needs that need

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to be referred out.

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But for the majority of the population, if you can offer them treatment inside primary care,

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where perhaps they have an existing relationship with their primary care doctor, the data shows

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that, that you can, you can improve mental health quite a bit.

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And Brenda actually published a study in JAMA, which was really exciting.

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And really, I think the foundation of the company when Intermountain decided to spin this out,

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which showed not only did patients, their mental health improve, more patients were getting

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screened for depression and their mental health risk improved over time, but also that it saved

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the health system money, which is always exciting if you can tackle both of those as a company.

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Right.

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Okay.

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And then, and then what was the actual, the process though?

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So, I mean, so obviously, Ellucian engaged with Pivotal Labs, but before we get into that,

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I just wanted to get into the, the actual process that needed modernizing or updating.

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Oh, sure.

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Yes.

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So if you think about, you know, how was this done?

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Brenda started working on this about 20 years ago.

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And so, as you can imagine, a lot of it was done with paper processes, probably lots of

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faxing and such.

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And what we really wanted to do was take the paper-based assessment that Brenda had created,

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which score, essentially helps someone score their mental health risk and modernize that

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by allowing people to take it on the web, on their phone.

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And that's, you know, that's really the first step.

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We're also working on some things that will automate the care plan for the physician, such

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that after the patient has taken that assessment, which again, in the past would have been done

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on paper and would have required a lot of manual scoring in the clinic.

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So a lot of time when you'd rather your providers be spending time with patients as opposed to scoring

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a paper packet, of course, that gave, that gives them back some time.

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And then also being able to serve up the most relevant parts that a physician might need

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to make a decision on what the next step is for that patient.

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Being able to just serve all that up in an easier, digestible, a better manner for them

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to make those decisions more quickly.

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That's really our goal.

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And so we've started with the assessment and giving those results to the clinician and their

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staff.

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And then of course, you know, we have a lot of, a lot of other ambitious plans on our

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roadmap to just make things easier for both the patient, providing them with resources.

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That's something that we're currently offering as well, a resource library that the physicians

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and their staff can send to the patients based on how they score on the assessment.

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So.

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Sounds really interesting, Lori.

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I mean, so it sounds like you're both doing this assessment, but then you're also helping

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connect the patient to all of their care providers and anyone who needs to be, you know,

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helping them through the diagnosis and the treatment process.

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Absolutely.

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Yeah.

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Sounds really interesting.

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And that's, you know, in addition to just moving the treatment for mental health inside

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of primary care, one of the key things that was central to Brenda's methodology was really

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this notion of team-based care.

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And so you're spot on in that it's not just the provider and physician, you know, it's the

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front desk, it's the medical assistant.

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Everyone has a role to play in helping deliver whole person care, if you will, not just physical

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care, but also mental health to patients in primary care.

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Right.

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And digitizing all of that makes it so much more efficient, I would imagine.

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So yeah, that's really, that's really interesting.

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I would love to know kind of how you came across VMware Pivotal Labs as an option to help

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you get started with this.

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Sure.

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So I joined the company in February 2019 and about a month and a half before I joined,

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the CEO had been hired and we were looking at a pretty aggressive timeline.

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Our investors and board wanted us to get to pilot, I think, you know, Q4 2019 or Q1 2020.

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And having come from a number of startups, you know, it takes a while, especially in a regulated

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space to, to build a HIPAA compliant platform, you know, and you have to do a lot of user

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research to figure out exactly what you need to be building, of course.

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And so when I looked at the timeline and knew that, you know, also investors are going to

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want to see that we have our own team built out that can obviously sustain whatever software

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it is that we ended up building to support mental health integration and primary care.

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I had actually moved from the Bay Area previously after working at a number of digital health

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startups.

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And actually a couple of my startups had had engagements with Pivotal Labs in the past.

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And so when I looked at the tight timeline and I looked at, I had just myself moved to Utah

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and our CEO was actually not located in Utah, you know, we didn't have as robust a network there as

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perhaps I might have in the Bay Area to recruit some of that initial technology talent.

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And so I naturally thought after, you know, spending a few weeks getting up to speed on the problem

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and what we, you know, what we wanted to try and do with the company, Pivotal Labs came to mind

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and then we reached out.

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So that's, that's how we got to you guys.

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All right.

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And I mean, what type of skills did you have internally or I'm just curious about the scope

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of the engagement.

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Was this like a, we have nothing and we need to, we need to start to ground up or was this

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a, we have some competent people and we need to, I'm just curious what, you know, how, what

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the scope was.

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Yeah.

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So the CEO and I were both, you know, business operators, you know, both of us had a lot of

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business development, marketing, you know, operational life roles.

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So not, not your software engineers, your designers, your product team.

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And so those were, those were a number of the roles that we were going to both need to hire

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for as well as need to get help with initially.

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And so, you know, in my mind, having worked with Pivotal in the past, that was kind of the

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perfect marriage for us is because I knew that if we waited to essentially hire out enough

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of a team to get started, it was probably going to be very difficult for us to hit those timelines

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that our investors and board wanted us to hit.

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So having worked with Pivotal in the past, I knew that we could kind of approach them in

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tandem such that we could get started with a lot of that initial discovery and start working

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to hire out our team in the same process.

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So that's exactly what we did.

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And it worked fantastic for us because again, if we had waited to get enough of those core

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team members, design, product, you know, at least a few engineers on board, that would

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have taken several months before we could have actually gotten started on that, on developing

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the platform.

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So that was, that was really key for us to be able to hit those timelines that our board

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had asked of us.

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Right.

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That makes sense.

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And it sounds like maybe there wasn't a CTO or someone more technical on the ground already.

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So, and, and so in terms of, you know, kind of just getting started, how, how did, how

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did things kick off?

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Yeah.

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Yeah.

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It was, so we, we were based in Utah and so the closest Pivotal office was in Denver.

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So myself, the CEO and Dr. Brenda Reese Brennan, and actually another physician from Intermountain

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healthcare and a project manager from Intermountain healthcare all headed out to Denver and we got

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to meet our team.

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The team was pretty lean, our pivotal team, because we didn't have, of course, our Lucio

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product delivery team yet.

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And so it was a pretty lean team.

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And we spent a lot of time, you know, of course, unpacking the 20 years of research that Brenda

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had been working on, combining that with the healthcare, digital health industry knowledge

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that the CEO and myself brought to the company, as well as some of the experience that the physician

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had had who had been practicing this in sort of the manual paper-based world of having patients

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fill out the paper assessment and scoring it and practicing with those methodologies.

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And so trying to pull out, you know, what's happening now, what are the areas for improvement?

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You know, Pivotal really helped us focus on, I think, our North Star and, you know, trying

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not to get too sidetracked because there's always a million things that you want to do and lots

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of aspirations.

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And you have to really be able to narrow those down so that you can figure out what can make

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impact quickly and what can drive value for your end users.

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And I think they were really instrumental in helping us figure out what made sense to tackle

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first and what was for later.

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But, you know, we're not losing the idea, but we will hold that for later because it probably

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makes more sense to do perhaps a little bit more research or just from a time perspective,

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perhaps on how long it would take to build that concept.

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So I think that's so interesting, especially from the startup perspective of getting the

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stakeholders, the executives, the business leaders in the room at the same time, even

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before anything is built.

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Because I think sometimes, right, like if you have a team in place, they're kind of caught

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in their own momentum of how things have been going.

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Yes.

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And the business has its own ideas of what it wants.

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But to come in with a neutral third party and just the business team and talk through like,

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what do we want and how can we get started getting there in a reasonable way?

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That seems like, I think it's a luxury that might frankly be for startups, you know, a lot

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easier than getting the, obviously the seed team from a large enterprise.

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Absolutely.

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Yeah.

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Just, you know, that kind of takes me back because it's been several months, of course,

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now since we, you know, started our engagement.

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But, you know, we all came from very different perspectives.

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You know, I had been the only person that had come from, you know, I'll say a traditional

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startup background.

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You know, the clinical nurse practitioner, she had been, you know, within Intermountain for

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a number of years, but really came from an academic clinical research kind of mindset.

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The clinician had been practicing in clinic for a long time using this methodology.

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And our CEO came from, you know, much larger companies still in the digital health or health

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technology space, but much larger scale companies.

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So we all brought, you know, different opinions and different thoughts on where we might need

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to go.

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But I think the process really helped us as a group determine what was truly the most important

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and help us, you know, kind of forge a path on, on what we were going to tackle first.

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And everybody kind of leave the room and agree that that was, that was a path forward.

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Not that we couldn't change our minds, but, you know, at least we had initially started to

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kind of chip off on what we were going to tackle first.

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Right.

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That makes a lot of sense.

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It's really interesting.

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And then, you know, you mentioned not really having a team, you know, starting out with

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this very lean group.

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How did, how did labs kind of help Elucio, you know, build up a software capability?

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Yeah.

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Since, since I was the one in charge of recruiting and I had perhaps never formally had that role

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at a company.

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Sure.

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I had, you know, recruited people to work on, on my teams in the past, but I had never run

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a recruiting role at a company.

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So I was learning in the process of doing this and, and hadn't specifically, you know,

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even, even diving into it more, hadn't specifically recruited for product management design or software

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engineers, had been around it, had some friends that I could, could run to and ask a few questions,

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but really hadn't had to dive into that before.

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And so Pivotal was very helpful to me in helping me understand, you know, I spent a lot of time

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with, with all of the people in those various functions, as well as some of the leaders in

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the Denver office who really helped me understand how they go about recruiting and what their

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process was.

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And so then I kind of went back and created what I thought made sense for, for us,

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for a company of our size.

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And Pivotal also helped us screen some of the applicants that ended up joining our team.

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Again, because, you know, I, I should not be the one, you know, deciding whether someone is a good

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engineer or not.

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You know, a lot of ones and zeros, it probably doesn't mean as much to me as it does to them.

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And so you wouldn't want me deciding if you were a good candidate or not.

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So for some of the technical screening for each of those roles, Pivotal was really helpful

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in helping us kind of get through that technical hurdle.

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And then after that, of course, you know, it was a lot of the more personality type questions

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that you would typically have, but they had some really, I think, great tips on how to make

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sure we were hiring people that could work in a highly collaborative environment, because

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that's, you know, one of the distinguishing features of extreme programming and, and agile

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that, that Pivotal teaches its customers and practices is it's collaborative.

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And so, you know, I think, I think we all learned you can be, you know, perhaps the most brilliant

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software engineer, the most brilliant designer, so on.

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But if you're not collaborative, you may not be a good fit for, for that type of environment.

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So helping get even more granular on the types of questions or activities to draw out those

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behaviors.

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So we could really see if we thought someone would be a good fit was, was really, really

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helpful.

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I know you hadn't been in that role before, but what was your sense of what it was like

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hiring in Utah, where I, where there is some tech talent, obviously, and some pretty successful

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tech companies that have, have been based compared with maybe hiring, you know, your impression,

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at least if hiring in the Bay Area, where maybe you get like these, my impression is that you're

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not going to get these superstars with these resumes that you might look at and go, I don't know what

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that means.

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You worked at Netflix, I guess.

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So you're a good candidate.

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You know, I, I was pleasantly surprised with, you know, I, I will, you know, very much admit

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that, you know, I spent the majority of my career and in total about 13 years in San Francisco,

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both before and after I went to business school, like did so much I came back, I suppose, but

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then I left.

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So anyway, I, you know, I think I was surprised at how competitive it was to recruit, not just

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the engineers, but also design and product in Salt Lake.

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And maybe you don't have quite the density of technology companies.

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All I think a lot, a lot of the Bay Area companies are, you know, I probably pre COVID when people

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were still going into the office a lot, we're actually setting up some satellite offices here

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in Salt Lake.

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So I think I was starting to see some of that talent shift, shift here, as well as just was

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pleasantly surprised of, you know, how competitive it still was.

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I wasn't sure because again, I was new to Utah as well, how competitive it would be to, to

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hire an engineer or designer or product here in Salt Lake.

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And again, maybe, maybe not the same volume to choose from, but I think we were, we were

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happy with the quality of folks that we, that we got on our team.

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And, and I, I honestly think part of that was a number of them had either heard of Pivotal

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Labs or in fact worked with Pivotal Labs at some of their previous companies and really

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had a great experience in that.

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And so when we were able to tell them as part of the recruiting process that we were working

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with Pivotal Labs, I think that was a real bonus for, you know, a small startup that, you

294
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know, presumably that I, I'm sure they would think wouldn't have much structure.

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I think that gave them a lot of confidence that we were serious about developing a well-functioning,

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well-oiled product delivery team.

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All right.

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And that's interesting too, because I think, I mean, not to go too off topic, but I do think

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there's a, there's maybe a, a misconception among companies and markets that haven't traditionally

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been tech, you know, what you might call tech markets, but like the, the, the skills are

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democratizing companies are setting up, setting up offices in various cities and it is a more

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competitive landscape.

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00:19:54,880 --> 00:19:57,680
I mean, if Facebook has an office in your city, right.

304
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You, you don't get to dictate the terms necessarily anymore.

305
00:20:01,280 --> 00:20:01,480
Yes.

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It doesn't, it doesn't hurt that in Utah you're, you can, you know, if you're in Salt

307
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Lake or myself, I live in Park City, you can get to the ski slopes a lot easier than you

308
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can when you live in the Bay area.

309
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Yeah.

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That's a nice quality of life bonus.

311
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And Laura, I guess I'm curious now kind of what stage are you all at with the product

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development?

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You know, you explained kind of that early discovery kind of scoping phase where you really

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figured out what you wanted to hone in on and focus on first.

315
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And then you've built out this team.

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Yeah.

317
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Where, where are things now?

318
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Sure.

319
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So we, so we had sort of multiple versions of our MVP.

320
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I think we finished our first, first, you know, 1A MVP, if you will, in December.

321
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And then we continued to iterate on that.

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And we, we kind of had our, you know, as much as you can say final MVP, the features that

323
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we wanted to have in there, we had all of those done in March.

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And so since then we did get a little bit delayed starting our pilots as probably a lot

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of companies did with COVID because we were going to be starting our pilots right as, right

326
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as COVID hit toward the end of March.

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So we got a little bit delayed.

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Luckily we'd become very, very much experts I'll say in, in doing a lot of user research.

329
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So we use that time while we were delayed to start our pilots and really digging into some

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other areas that we, we knew we need to build anyway.

331
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So we did a lot of user research and we actually started up our pilot at the end of June, beginning

332
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of July, our first pilot.

333
00:21:34,760 --> 00:21:39,360
And so really what we've been doing is getting that pilot feedback and starting to iterate

334
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on that, which is exactly what you want to do.

335
00:21:42,040 --> 00:21:46,080
Making sure that we're listening to the users, understanding their pain points, you know,

336
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when they grunt, when they sigh, figuring out what we can do to make that better.

337
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That's what we've really been focused on.

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And of course we have, you know, our longer term roadmap and some items that we know we'll

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need to tackle.

340
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And so chipping away at those.

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But right now, I think the most important thing is that we figure out and make sure that our,

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we can get our core product to, to really deliver the value that we want for both the patient

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and the clinic end users.

344
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All right.

345
00:22:12,820 --> 00:22:17,680
So, I mean, that sounds like a, frankly, a pretty impressive timeline, all considering

346
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the delay that COVID had caused on everything that you would be from, it sounds like maybe

347
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seven months-ish.

348
00:22:24,600 --> 00:22:27,080
Yeah, it went pretty fast.

349
00:22:27,180 --> 00:22:31,240
I mean, you know, I, I'm sure there were days if I look back that, you know, it seemed like

350
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it was, it was long because we were trying to make some, some really crucial decisions.

351
00:22:35,560 --> 00:22:36,920
I, you know, it makes me laugh.

352
00:22:37,020 --> 00:22:43,240
I'm thinking back to when, when it was just, you know, the CEO of myself going there on

353
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a regular basis before we had hired the rest of the team.

354
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And we had to kind of, along with the Pivotal team who was helping us, of course, you know,

355
00:22:50,420 --> 00:22:53,300
decide what, what tech stack we were going to go with.

356
00:22:53,340 --> 00:22:56,760
And I, boy, I'd never had to, you know, make those decisions.

357
00:22:56,760 --> 00:23:02,040
Of course, I, I had some friends to, to call, thankfully in the Bay area and Pivotal was

358
00:23:02,040 --> 00:23:04,660
wonderful at kind of giving us the pros and cons.

359
00:23:04,660 --> 00:23:06,960
But, but yeah, it was a fast process.

360
00:23:06,960 --> 00:23:14,720
And, but I think, I think they were also good and kind of pushing us through, they being

361
00:23:14,720 --> 00:23:21,420
Pivotal, pushing us through some of those areas where given, I might not think I have enough

362
00:23:21,420 --> 00:23:25,680
expertise pushing us along because, you know, we did need to move fast.

363
00:23:25,800 --> 00:23:27,620
There were timelines and expectations.

364
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And so I appreciated, we weren't moving fast carelessly.

365
00:23:31,520 --> 00:23:37,540
It was pretty thoughtful, but I think I appreciated having someone move us along and say, okay,

366
00:23:37,680 --> 00:23:41,560
we need a decision by this date because if we don't, it's going to delay this, this, and

367
00:23:41,560 --> 00:23:41,820
this.

368
00:23:42,100 --> 00:23:42,120
So.

369
00:23:43,480 --> 00:23:43,880
Yeah.

370
00:23:43,920 --> 00:23:48,780
And I'll assume just knowing the Pivotal Lab scene that, I mean, the, the, you, even if

371
00:23:48,780 --> 00:23:53,580
it's a, even if it's a fast decision on the tech front that it's designed with modularity

372
00:23:53,580 --> 00:23:55,600
for lack of a better term, right?

373
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So if something needs to change.

374
00:23:59,200 --> 00:24:02,580
So I'm curious too, what, like how big is the team now?

375
00:24:02,660 --> 00:24:05,640
So what, what kind of a tech team do you have in place at this point?

376
00:24:06,260 --> 00:24:06,500
Yeah.

377
00:24:06,500 --> 00:24:08,940
So we've got, we've got three developers.

378
00:24:08,940 --> 00:24:14,180
We have, as far as our product delivery team, we've got three developers, we've got a product

379
00:24:14,180 --> 00:24:21,420
designer and a product manager, all whom were vetted and worked very closely with their Pivotal

380
00:24:21,420 --> 00:24:22,220
Labs counterpart.

381
00:24:22,760 --> 00:24:27,740
And, you know, depending on, depending on when someone joined, you know, one of our engineers

382
00:24:27,740 --> 00:24:29,260
joined in August of last year.

383
00:24:29,260 --> 00:24:33,280
So he probably got the most exposure to working with Pivotal.

384
00:24:33,280 --> 00:24:38,180
So they all got, you know, some exposure, but it varied depending on the length of their,

385
00:24:38,480 --> 00:24:39,780
you know, when their start date was.

386
00:24:39,940 --> 00:24:48,040
But I know that I think each of them really, again, going back to, I think, I think having,

387
00:24:48,360 --> 00:24:52,900
having the knowledge that we were working with Pivotal and letting that be part of the recruiting

388
00:24:52,900 --> 00:24:53,440
process.

389
00:24:53,440 --> 00:24:59,080
And we, we followed one of the, the, well, several of the Pivotal sort of interview steps

390
00:24:59,080 --> 00:25:05,180
and that we, we wanted people to come onsite and spend, depending on the role, half day to

391
00:25:05,180 --> 00:25:07,460
a full day working with our team.

392
00:25:07,540 --> 00:25:12,020
And so for the engineers, that meant coming to Denver at the time, which it sounds like,

393
00:25:12,340 --> 00:25:18,840
Derek, you have been around some of the engineering recruiting in the Bay Area or, or know of it

394
00:25:18,840 --> 00:25:24,280
much like I do, you know, that's, that's a bit abnormal to ask someone to come in for a

395
00:25:24,280 --> 00:25:26,860
day and spend their day pair programming.

396
00:25:27,200 --> 00:25:32,400
But I think that really helped us determine, again, going back to that collaborative piece,

397
00:25:32,520 --> 00:25:35,680
really helped us determine who was going to be a good fit.

398
00:25:35,840 --> 00:25:41,200
So all of that to say, you know, I guess we're still a pretty lean and mean team because we're

399
00:25:41,200 --> 00:25:42,360
at our seed stage.

400
00:25:42,680 --> 00:25:48,420
And so, you know, we'll be continuing to pursue fundraising next year.

401
00:25:48,760 --> 00:25:52,600
But, you know, I, I, I think they're a, they're a pretty mighty team because they've learned

402
00:25:52,600 --> 00:25:58,000
some good practices and I've really been amazed at the speed that they've been able to, to

403
00:25:58,000 --> 00:26:01,420
crank out good software, even after we had finished our engagement.

404
00:26:01,420 --> 00:26:03,760
So that's awesome.

405
00:26:04,220 --> 00:26:10,120
And I was in the Bay Area, it would have been a whole day of flying out and being put through

406
00:26:10,120 --> 00:26:15,380
mental gymnastics that no one could reasonably expect, be expected to answer and solving the

407
00:26:15,380 --> 00:26:17,160
most complex algorithmic problems.

408
00:26:17,300 --> 00:26:18,980
So, yeah, that's probably a better approach.

409
00:26:20,120 --> 00:26:22,000
Yeah, that, that, that's really true.

410
00:26:22,240 --> 00:26:26,920
And Lori, I was going to ask, you know, you talk about the lean and mean team that you've

411
00:26:26,920 --> 00:26:33,080
got and, and kind of getting started with these pivotal labs methodologies that we often help

412
00:26:33,080 --> 00:26:36,540
our, our customers adopt, including pair programming.

413
00:26:36,540 --> 00:26:41,100
And, you know, it's not a fit for everyone, but a lot of our clients actually find it really

414
00:26:41,100 --> 00:26:41,580
effective.

415
00:26:41,640 --> 00:26:49,260
And I was also just curious to hear kind of how the team has adapted to working remotely with

416
00:26:49,260 --> 00:26:49,840
the pandemic.

417
00:26:49,840 --> 00:26:55,500
I mean, maybe they were a distributed team before, maybe not, but how's that gone?

418
00:26:56,180 --> 00:26:57,660
You know, that's a really great question.

419
00:26:57,760 --> 00:27:02,540
I think, you know, and I, I keep in touch, obviously, with a lot of my friends who are

420
00:27:02,540 --> 00:27:03,780
still in the Bay Area.

421
00:27:03,780 --> 00:27:09,580
And I know, you know, it seems like companies have had varying levels of success with that.

422
00:27:09,720 --> 00:27:17,140
I actually think that, you know, working with pivotal set us up really well to be able to

423
00:27:17,140 --> 00:27:19,520
work remotely effectively.

424
00:27:19,920 --> 00:27:23,720
Because essentially, we weren't, you know, we weren't necessarily spending, you know, our

425
00:27:23,720 --> 00:27:29,960
engineers, our designers, our product manager, wasn't spending necessarily every week in Denver.

426
00:27:30,180 --> 00:27:33,120
And so there might be a week where they were there.

427
00:27:33,120 --> 00:27:35,300
And then there might be a week where they were in Salt Lake.

428
00:27:35,300 --> 00:27:40,580
And if they were in Salt Lake, that probably meant that one of the, the Lucio engineers

429
00:27:40,580 --> 00:27:43,360
was pairing with a pivotal engineer in Denver.

430
00:27:43,580 --> 00:27:50,660
And so I think just naturally, the team had had to be able to cope with being in person, but

431
00:27:50,660 --> 00:27:51,540
also being remote.

432
00:27:51,540 --> 00:27:59,940
So, you know, I didn't, I, we haven't noticed a drop in productivity really since the pandemic,

433
00:27:59,940 --> 00:28:05,580
other than, you know, I think everyone, maybe across the world is a little burnout on video

434
00:28:05,580 --> 00:28:11,140
calls, perhaps, but, but I haven't really lost, we haven't really lost any productivity.

435
00:28:11,140 --> 00:28:16,980
And I think the work that they had to do with Pivotal being remote some weeks and in person

436
00:28:16,980 --> 00:28:19,860
some weeks really prepared them well to be able to do that.

437
00:28:20,120 --> 00:28:21,220
We needed to, so.

438
00:28:22,040 --> 00:28:22,300
All right.

439
00:28:22,620 --> 00:28:22,780
Cool.

440
00:28:23,000 --> 00:28:27,800
And Laurie, what, what step, I mean, so obviously you're in the pilot phase with, with this initial

441
00:28:27,800 --> 00:28:34,480
application, I mean, if you look at your overall roadmap, at least the existing roadmap, like

442
00:28:34,480 --> 00:28:40,020
how far along would you say you are and when, what, and what role does Pivotal play or does

443
00:28:40,020 --> 00:28:44,580
LAPS play in going forward in, in that, in, in the, in that future?

444
00:28:45,000 --> 00:28:45,200
Yeah.

445
00:28:45,540 --> 00:28:50,660
I mean, I, you know, I've, I've never, at least I've never worked at a startup that had

446
00:28:50,660 --> 00:28:51,540
an end to their roadmap.

447
00:28:51,540 --> 00:28:57,220
So it's hard to perhaps put it into it, but I think, you know, we started with some of the,

448
00:28:57,220 --> 00:28:58,720
the things that we thought were basics.

449
00:28:58,720 --> 00:29:03,460
And I think, you know, one of the things we're really focused on now is how can we enhance

450
00:29:03,460 --> 00:29:04,620
the patient experience?

451
00:29:04,620 --> 00:29:10,540
And so bringing more value to patients, I've been sitting in on a number of, which when

452
00:29:10,540 --> 00:29:14,960
I have time, I, I still love to do a number of the user research interviews.

453
00:29:14,960 --> 00:29:17,300
And we've been doing those for patients recently.

454
00:29:17,440 --> 00:29:23,360
Before that, we were really doing some work on trying to enhance the experience for the

455
00:29:23,360 --> 00:29:26,980
care team and their staff, you know, the doctors, the nurses.

456
00:29:26,980 --> 00:29:32,660
Really, as anyone who's been in the clinic or perhaps, you know, on a telehealth visit more

457
00:29:32,660 --> 00:29:38,060
recently, you know, they don't have a whole lot of time to prepare for your visit because,

458
00:29:38,260 --> 00:29:40,840
you know, there's someone before you, there's someone after you.

459
00:29:40,920 --> 00:29:45,140
Like there's, there's just not a whole lot of time to do a lot of research before.

460
00:29:45,320 --> 00:29:52,160
And so the name of the game, at least in my experience is trying to make that as easy for

461
00:29:52,160 --> 00:29:56,840
them to digest and making that information that is going to be the most helpful in their

462
00:29:56,840 --> 00:30:00,080
decision-making, making sure that that's surfaced in an easy way.

463
00:30:00,080 --> 00:30:08,040
So making sure that we have a clear next step guidance based on how the patient scored, those

464
00:30:08,040 --> 00:30:12,220
things we want to continue to enhance for the providers as we build out.

465
00:30:12,700 --> 00:30:18,020
And then longer term, I think we see ourselves, we're, we're not a, you know, there's a lot

466
00:30:18,020 --> 00:30:23,660
of mobile apps in mental health, for example, not just telehealth mobile apps, but, you know,

467
00:30:23,700 --> 00:30:27,580
apps that might help you with meditation or, or things like that.

468
00:30:27,580 --> 00:30:33,660
And I think longer term, the vision is to be able to perhaps be part of, you know, enable

469
00:30:33,660 --> 00:30:40,760
an ecosystem where we can support all of those different, those therapies that might help

470
00:30:40,760 --> 00:30:46,000
someone and recognizing that everyone's different, that, you know, some people may prefer some

471
00:30:46,000 --> 00:30:50,700
in-person activities while other people might prefer to use a mobile app.

472
00:30:50,700 --> 00:30:56,720
And we, we want to be the, you know, the enabler that helps people understand if there's a concern

473
00:30:56,720 --> 00:31:01,340
or a risk that they might need to address, that they have a comfortable place to do that,

474
00:31:01,400 --> 00:31:06,340
that we help them ask the right questions with their provider and that we can, even though

475
00:31:06,340 --> 00:31:11,100
it might not be our product, because there, there are plenty of, plenty of apps out there

476
00:31:11,100 --> 00:31:16,060
that had already do a number of great things that we could be sure to refer them to some that

477
00:31:16,060 --> 00:31:19,540
are known to be effective based on what their goals are.

478
00:31:20,260 --> 00:31:24,500
And what kind of a role, and maybe you alluded to this and I missed it, but what kind of a

479
00:31:24,500 --> 00:31:25,140
role do you see?

480
00:31:25,340 --> 00:31:28,840
Do you see labs helping out as you, as you've done that path?

481
00:31:29,300 --> 00:31:29,700
Yes.

482
00:31:29,760 --> 00:31:30,740
I left out that part.

483
00:31:31,120 --> 00:31:37,020
You know, you know, who, who knows down the road, I think while I've had some of my, my

484
00:31:37,020 --> 00:31:42,980
companies that, you know, I've seen start off with Pivotal Labs just as, just as we have,

485
00:31:43,040 --> 00:31:44,760
or known of companies that have done that.

486
00:31:44,900 --> 00:31:50,080
I've also been with startups who, you know, started with an engagement with Pivotal Labs

487
00:31:50,080 --> 00:31:56,000
and then found, you know, at some point later that, that they needed, you know, you know,

488
00:31:56,000 --> 00:31:57,820
two very different work streams perhaps.

489
00:31:58,140 --> 00:32:03,080
And they didn't have all the staff internally to execute on both.

490
00:32:03,080 --> 00:32:08,120
And so I think that's naturally a great place.

491
00:32:08,120 --> 00:32:13,560
If you've maintained a lot, I mean, probably, you know, even if you haven't maybe maintained

492
00:32:13,560 --> 00:32:16,620
the practices that, that Pivotal teaches perfectly.

493
00:32:16,620 --> 00:32:22,640
But I think if, you know, for us, we're, we're really trying to maintain our extreme program

494
00:32:22,640 --> 00:32:23,840
and agile practices.

495
00:32:23,840 --> 00:32:30,100
And so I think if we found ourself in a situation where we signed a big customer contract and

496
00:32:30,100 --> 00:32:36,060
there were a lot of deliverables that it was going to be hard to see how the team by itself

497
00:32:36,060 --> 00:32:41,100
was going to be able to execute on all of those, that that might be a natural place for us to,

498
00:32:41,100 --> 00:32:46,660
you know, go back docking on Pivotal's door and say, okay, we want to tackle both of these

499
00:32:46,660 --> 00:32:47,220
things.

500
00:32:47,220 --> 00:32:50,420
We're thinking we can section this off.

501
00:32:50,420 --> 00:32:53,420
Like, can we define this as a project that we could work on with you?

502
00:32:53,420 --> 00:32:54,380
Something like that.

503
00:32:55,820 --> 00:32:56,300
All right.

504
00:32:56,300 --> 00:32:57,380
Yeah, that sounds fair.

505
00:32:57,560 --> 00:32:59,640
Teach a man to fish and whatnot, right?

506
00:32:59,860 --> 00:33:01,120
And I've heard that from other customers too.

507
00:33:01,220 --> 00:33:06,600
Like actually a big, the big, a big, a big point of pride was we built this on our own.

508
00:33:06,740 --> 00:33:07,060
Yeah.

509
00:33:07,380 --> 00:33:09,200
We got the skills to build this on our own.

510
00:33:09,320 --> 00:33:10,300
So that's a good thing.

511
00:33:10,340 --> 00:33:14,540
I know our developers were, I think, I think it was bittersweet.

512
00:33:14,680 --> 00:33:15,800
They were very sad.

513
00:33:15,880 --> 00:33:21,240
We really enjoyed every single person at the, at the Denver office that we worked with.

514
00:33:21,240 --> 00:33:23,260
They were just, just all fantastic.

515
00:33:23,260 --> 00:33:28,000
And, you know, we had a little farewell Zoom party because I guess that's the best you could

516
00:33:28,000 --> 00:33:33,060
do during COVID and had some, you know, accolade sharing and such.

517
00:33:33,180 --> 00:33:38,540
And so I know that everyone was sad to leave, but they were also really proud of, you know,

518
00:33:38,540 --> 00:33:43,260
the first feature or set of features that they delivered, you know, sort of without the

519
00:33:43,260 --> 00:33:46,480
training wheels, if you will, but we had, we had a fabulous experience.

520
00:33:46,480 --> 00:33:48,960
So I, I think it was bittersweet.

521
00:33:49,040 --> 00:33:50,480
That's probably the best way to describe it.

522
00:33:51,360 --> 00:33:56,960
I had kind of just a higher level question just about, you know, startups or, or maybe

523
00:33:56,960 --> 00:33:59,320
even this applies to larger companies too.

524
00:33:59,780 --> 00:34:05,320
Just in your experience, what do you think is, you know, the biggest disconnect there between

525
00:34:05,320 --> 00:34:11,240
really bridging that domain expertise, you know, like you came in with your business partner

526
00:34:11,240 --> 00:34:17,640
and, and all of this research around these psychological assessments, you came in with all this, all

527
00:34:17,640 --> 00:34:24,000
this really rich domain expertise, but then you needed to kind of bridge that with the technology.

528
00:34:24,540 --> 00:34:29,060
And just kind of wondering, like, where do you see the biggest disconnect there for folks

529
00:34:29,060 --> 00:34:29,960
being able to do that?

530
00:34:30,960 --> 00:34:36,940
Yeah, I think, I think, you know, and speaking from personal spirit, I think it's, it's, it's

531
00:34:36,940 --> 00:34:43,080
often very hard. And I think in healthcare, traditionally, a lot of the software has not

532
00:34:43,080 --> 00:34:50,580
been perhaps as modern or modern built as, as, you know, I don't know, FinTech or the travel

533
00:34:50,580 --> 00:34:57,720
industry or some, you know, where a lot of interesting companies with modern software have, have come

534
00:34:57,720 --> 00:35:05,100
out of, and, and so I think, I think Pivotal's process and structure around, you know, it's,

535
00:35:05,100 --> 00:35:11,480
it's agnostic to industry, right? And I think that's why it's so great, because it really helps

536
00:35:11,480 --> 00:35:18,380
you focus on the most important things. And I think it challenges those of us who, and even

537
00:35:18,380 --> 00:35:23,280
though I've worked in, in healthcare startups, healthcare, as far as technology, has just always

538
00:35:23,280 --> 00:35:29,780
been a little bit behind a lot of other industries. And so you don't want to just bring, you know,

539
00:35:29,820 --> 00:35:34,700
I'll say, some of the bad habits, perhaps of technologies of the past, you want to make

540
00:35:34,700 --> 00:35:39,220
sure that you're challenging yourself and, and building your software such that that's going

541
00:35:39,220 --> 00:35:46,180
to be an advantage and an asset to you, so that you can pivot and, and, and move quicker

542
00:35:46,180 --> 00:35:51,060
than perhaps some of the larger, more established companies. I mean, in the end, that's usually

543
00:35:51,060 --> 00:35:56,380
the advantage for a startup, right? And so I think because the Pivotal process is agnostic,

544
00:35:56,380 --> 00:36:02,640
it sort of challenges even those industry experts. And again, we were not, those of us who started

545
00:36:02,640 --> 00:36:07,140
were not industry experts in building software, but we had been, you know, around a lot of these

546
00:36:07,140 --> 00:36:12,480
companies, it really challenges you to make sure that you're building the right thing. And you're

547
00:36:12,480 --> 00:36:17,060
really focused on the user. And then you're focused on what are the metrics that you're trying to

548
00:36:17,060 --> 00:36:23,100
move as opposed to, this is what we think we should build, because this is what every company

549
00:36:23,100 --> 00:36:27,940
always builds when they start. I think it was a healthy process of challenging us to make sure

550
00:36:27,940 --> 00:36:32,480
that we were, you know, again, staying true to that North Star. So I don't know if that answered

551
00:36:32,480 --> 00:36:35,820
your question exactly, but that's how I think about it, at least.

552
00:36:37,040 --> 00:36:40,540
Interesting. Yeah. I assume some of that too, is just a function of, and healthcare maybe is an

553
00:36:40,540 --> 00:36:45,640
industry where it's prevalent to buy off the shelf software versus building stuff, custom software,

554
00:36:45,640 --> 00:36:49,420
which actually solves the exact problem you have versus kind of.

555
00:36:49,440 --> 00:36:49,920
That's true.

556
00:36:51,600 --> 00:36:54,980
Yeah. You see that in other industries too. And it's just like, yeah, at some point they,

557
00:36:55,140 --> 00:37:01,000
a lot of companies wake up and say, okay, we can't, we can't wait for the, our vendor to address this

558
00:37:01,000 --> 00:37:04,140
issue we need. Right. Or we can't be, or we just want something different.

559
00:37:04,680 --> 00:37:09,120
Right. Like it sounds like kind of what you're alluding to a little bit is, you know,

560
00:37:09,120 --> 00:37:13,260
changing your mindset to, instead of thinking about software is like, oh, we've,

561
00:37:13,260 --> 00:37:18,500
this is something we have to do. It's like thinking about it as how can you leverage your

562
00:37:18,500 --> 00:37:25,700
expertise to your competitive advantage using software as, you know, the medium for that.

563
00:37:26,120 --> 00:37:30,880
You know, the other, the other interesting thing that makes me think of is the, the,

564
00:37:31,000 --> 00:37:37,580
one of the product managers that we worked with in Denver was really good at reminding us.

565
00:37:37,580 --> 00:37:42,240
And I didn't, you know, I didn't pick up on the parallel myself at first. She was really good at

566
00:37:42,240 --> 00:37:49,260
reminding us that we were actually very similar to pivotal labs because we were building the software,

567
00:37:49,260 --> 00:37:55,020
but in the end, you know, this is behavior change that has to happen in primary care.

568
00:37:55,400 --> 00:37:59,620
We're, we're having to teach the team and the clinic how to operate a little bit different

569
00:37:59,620 --> 00:38:06,320
because traditionally mental health has not been a core part of, um, the healthcare delivery in primary care.

570
00:38:06,460 --> 00:38:12,820
And so I remember her telling me one day, you know, yes, we're building software and that's going to solve this problem,

571
00:38:12,820 --> 00:38:20,060
but there's also the services part. And so just as, you know, pivotal labs makes perhaps our software approach sticky,

572
00:38:20,060 --> 00:38:25,740
you know, it's because we've got this services model that really supports that. And that really clicked for me.

573
00:38:25,800 --> 00:38:29,700
And I think we were able to draw a lot of parallels as we were thinking about,

574
00:38:30,040 --> 00:38:34,520
and that is closer to my area of expertise is, is sort of the customer success realm,

575
00:38:34,520 --> 00:38:40,380
thinking about how we were learning things for the first time and how, you know,

576
00:38:40,420 --> 00:38:44,520
the pivotal model helped make some of the practices that we were trying to implement more sticky,

577
00:38:44,520 --> 00:38:47,300
um, because of the way they've married those two. So.

578
00:38:48,500 --> 00:38:51,920
Right. I don't know, Danielle, that seems like a good place to end unless you have any other,

579
00:38:52,080 --> 00:38:56,000
other questions. So once we tie the learning culture and it feels like a complete story.

580
00:38:56,660 --> 00:38:58,700
Yeah, this has been really great. Thank you.
